Perfect Nonsense – A Revelatory George Carlson Pageant

Perfect Nonsense – A Revelatory George Carlson Pageant

Perfect Nonsense: The Chaotic Comics and Goofy Games of George Carlson by Daniel Yezbick (Fantagraphics, February, 2014) is a toy chest of lost graphic delights, particularly for those comic art fans who have longed to know more about the creator of those vertiginous Jingle Jangle stories.

While this lavish art book on the singular cartoonist, illustrator, sequential graphic storyteller, puzzle-maker, and game designer George Carlson is something to be celebrated, it is not without problems. What we have here is A Book on George Carlson, and not The Book on George Carlson.

Of all the significant comic book artists of the twentieth century, George Carlson has been among the most magical and yet the most mysterious.  Accomplished critics and historians including Harlan Ellison, Franklin Rosemont, Bill Blackbeard, Martin Williams, Ron Goulart, Martin Gardner, Gary Groth, Art Spiegelman, and Dan Nadel have championed George Carlson’s comic book stories. He’s been widely regarded as a master of Golden Age comic book art and graphic storytelling.

His imaginative, trippy work has been associated with various art and literary movements, including Surrealism, Dada, Art Deco, and Absurdist.  Carlson’s stories have been compared to the works of literary masters Samuel Beckett and Eugène Ionesco. Miscellaneous reprints, all drawn from the 39 extraordinary comic book stories that originally appeared in Jingle Jangle Comics between 1942 and 1949 have kept the flame of interest in Carlson’s work alive over the last three decades.

Despite all this, information about the life and work of George Carlson, as well as any additional art beyond the Jingle Jangle stories, has been frustratingly skimpy.

That is, until the recent emergence of Perfect Nonsense, a generous 315-page collection jam-packed with rare art from (nearly) all of the many phases of Carlson’s long career, most of which have been largely unknown to any but a few determined scholars and collectors.

The book opens with a one-page forward by Allison Currie, a great-granddaughter of George Carlson who has helped Yezbick solve the puzzle of the puzzle-maker’s life and career. Next, an introduction by comics historian and Comics Journal columnist R.C. Harvey sets the stage by discussing his initial disdain of Carlson's "knobby drawings," (a reaction many newcomers have) and his eventual embrace of and deep love for Carlson's Jingle Jangle comic book stories. This is followed by an information rich 35-page essay by Daniel Yezbick on Carlson’s life and work and approximately 350 pieces of rare art (and a few photos).  The book closes with a 70-page sheaf of impeccably restored, head-spinning comics from Carlson’s Jingle Jangle stories.


These reclaimed and new treasures are bound between thick boards splashed with orange as bright as a Florida sunrise. However, instead of his trademark anthropomorphic objects, smiling suns, and friendly figures, a different side of Carlson’s art that is more abstract and bold emblazons the book’s cover, signaling that this book will be for most a journey of discovery, with new sides to the artist revealed within. The front board features an ornate die-cut window, offering the same playful novelty inherent in much of Carlson’s own work.

Perfect Nonsense is clearly a labor of love by editor Daniel Yezbick (as well as Fantagraphics, who may have nobly committed economic self-damage by publishing a giant expensive book on this relatively obscure artist). Yezbick, a college English teacher, has spent years gathering and studying Carlson’s works (see his ground-breaking 2007 essay on Carlson, “Riddles of Engagement”).  He visited numerous archives, where he tracked down rare source materials. Yezbick even befriended the Carlson family, who provided him with information and access to the family's archives.

As a result of Yezbick’s vigorous research, a new, fuller picture of Carlson emerges from Perfect Nonsense; a portrait of a  talented early- to mid-twentieth century cartoonist who created a massive body of ingenious, inspired work in an astonishing variety of commercial and popular art mediums. Yezbick is spot-on when he writes,

"It's tempting to label Carlson a subaltern, outsider artist à la Henry Darger or Francis E. Dec, but the actual narrative of his life points in more soundly conventional, insistently optimistic, and adamantly entrepreneurial directions." (Perfect Nonsense, page 11)

The puzzle of George Carlson is not just who he was, but how his work explores the surreal worlds of interior landscapes so cheerfully and chastely.

At last -- photos of the man are available in PERFECT NONSENSE. George Carlson in the 1930s, with daughters Alice and June. (Courtesy of the Bishop and Morgan families).

Yezbick's text also reveals Carlson was a dedicated husband, father, and a doting grandfather and uncle in later years who was known to his family as “Gookle,” a child’s version of the word “uncle.” In his essay, Yezbick paints an endearing portrait of the Carlsons:

"Family members recall that George and Gertrude enjoyed a happy collaborative marriage, though money was consistently a concern, especially after the Depression caused the collapse of John Martin's Book in 1933. Nevertheless, the Carlsons persevered, thanks to Gertrude's emphatic sense of thrift and her continual encouragement of her quiet, industrious husband." (Perfect Nonsense, page 27)

A few of  George Carlson’s delightful illustrated nonsense letters written to his family are included in Perfect Nonsense. It’s nice to know that a man who worked for decades in the field of children’s magazines, books, and games loved children himself.

While Yezbick's biographical essay in Perfect Nonsense is presented in a clear, chronological fashion, the large mid-section of the book falters with some structural problems. The rather eccentric choice to arrange a gallery of Carlson’s work in fairly superficial thematic chapters and sub-chapters such as portraits, trains, seasons, and advertising fails to support the study of Carlson’s development as an artist and storyteller that a more chronologically linear presentation could have offered.

One of Carlson's many extraordinary book illustrations included in PERFECT NONSENSE. Originally published in BELGIAN FAIRY TALES (Thomas Y. Cromwell and Co., 1919)
One of Carlson's many extraordinary book illustrations included in PERFECT NONSENSE. Originally published in BELGIAN FAIRY TALES (Thomas Y. Cromwell and Co., 1919)

For example, the sub-section on Carlson’s book illustrations presents varied examples from books originally published in 1913, 1936, 1917, 1919, 1928, 1917, 1921, the mid-1930s, and finally 1938 --  in that order, making it impossible to derive an understanding of Carlson's development as a book illustrator. Some sort of chronological listing of Carlson’s work in the back could have helped balance the chronological chaos of the book’s thematic arrangement, but alas this important resource is not provided.

To add to the confusion, the art presented in Perfect Nonsense is not consistently cited. For example, the caption to a set of seven book illustrations from Washington Irving’s Legend of Sleepy Hollow and Rip Van Winkle tales states that they are from 1913, but does not mention the actual publication title.  A vivid, fetching, and unidentified eighth illustration precedes this set, on a facing page, and while it seems from the nearby caption as if it could be from the same unnamed 1913 source, one must remain as much in the dark about this and related mysteries as Ichabod Crane on his night ride. Unfortunately, the decision to forgo a detailed and consistent citation scheme plagues Perfect Nonsense throughout most of  its pages, robbing the book of a valuable cultural and historical dimension.

The text, for all its insight and erudition, is similarly marred by a lack of citations for sources. For example, Yezbick has woven in various quotes from George Carlson -- a coup, since interview material has been heretofore unknown -- but not knowing where these quotes come from strips the material of context. Are we reading journal entries, newspaper interviews, or quotes from letters? When did Carlson say these things? It would be good to know.

A prosaic piece of art by Carlson, one of thousands he created for the children's magazine JOHN MARTIN'S BOOK (date unknown)
A prosaic piece of art by Carlson, one of thousands he created for the children's magazine JOHN MARTIN'S BOOK (date unknown)

Issues of formatting aside, there is plenty here to satisfy one’s curiosity about Carlson's work. The sections on his lengthy tenure as the lead designer with the children’s magazine and book publisher, John Martin, are particularly enlightening, if perhaps a bit unbalanced, with about a third of the page count given over to this material. Carlson created for this publisher an awe-inspiring variety of appealing -- and sometimes -- stunning magazine and book covers, ads, cartoons, illustrations, cartooning tutorials, puzzles, games, and even paper toys, all of which are represented in Perfect Nonsense.

George Carlson's trippy cover for the SealKap's Good-Fun Book (John Martin's House, date unknown)

One of the more successful sections in Perfect Nonsense presents a gallery of the jaw-dropping  Wanamaker's Jollybooks – opulently designed and illustrated magazine-like catalogs for the Wanamaker department store. Yezbick makes the point that these "little forgotten wonders of fun" anticipate the early comic book promotional giveaways.


The biggest -- and most serious -- problem with Perfect Nonsense is that it is not a complete representation of Carlson's career. Amid its spectacular embarrassment of riches there are almost none of Carlson’s non-Jingle Jangle comics. The book offers 70 sublime pages of his Jingle Jangle stories -- but there's a lot more to the picture of Carlson as a comics creator, and none of it is in this book.

What is to be made of the fact that this lavish career overview is completely devoid of any except the very first of the numerous graphics, comics and cartoons Carlson created in his first decade as a professional for numerous popular magazines of the day? Yezbick's essay reflects the lack of importance the volume places on this material, covering this part of Carlson's career in only two sentences:

"Soon after his Whitley County excursion, Carlson began developing a considerable reputation as a freelance artist and cartoonist, submitting winning gags, drawings, and cover paintings to Judge, Life, and Scribner's, as well as the children's periodicals St. Nicholas, Child Life, Youth's Companion, and Junior Magazine, In the mid-1910s, Carlson developed the sequentially intricate "Judge's Motion Pictures" feature consisting of complicated, kaleidoscopic designs that foreshadowed the graphic innovations and ocular tricks of his later works."

Kaleidoscopic designs that foreshadow graphic innovations -- these are words to make a comic art aficionado's heart beat faster -- and yet, not a single example is provided. These early comics are extremely important to include in a serious study of Carlson's work because they contain the seeds of the fanciful ideas and wild narrative rhythms that blossomed thirty years later in the Jingle Jingle stories.

As a side note, it's also not entirely clear that it's correct to give Carlson credit for developing Judge's innovative "Motion Pictures" feature  as Yezbick mentions, since earlier examples from 1911 have been discovered of a similar Judge feature by H.C. Greening. In any case, it's impossible for a reader to sort this out using Perfect Nonsense, since it includes none of this important material.

The study of a cartoonist's early works is essential to developing a deeper understanding and appreciation of their mature work. Perfect Nonsense could have been a much stronger, and more definitive collection if there were less of the hundred-plus, somewhat interchangeable, pages of art from John Martin's Book, and a section of Carlson's early cartoons, paintings, illustrations, and especially his comics for magazines.

Carlson's early comics are featured in the original cover design for PERFECT NONSENSE, which appeared on Amazon's website for years while the volume remained unpublished. The finally published book sports a different cover, and none of these culturally and historically valuable early comics.

And then there's Carlson's newspaper comic strip career in the 1930s and 1940s, which overlaps with his Jingle Jingle comic book stories. A ghost artist for Gene Byrnes on the syndicated strip Reg’lar Fellers, Carlson created a large body of work that bears his hand, if not signature.

In particular, Dizzie Lizzie, an early 1940s topper comic that was published with the Sunday Reg’lar Fellers merits special attention as it features some of Carlson’s zaniest comics. According to Ron Goulart in The Encyclopedia of American Comics (edited by Ron Goulart, Facts on File, 1990), Carlson “made no attempt to disguise his own style; although it was signed Byrnes, it was unaltered Carlson.”

And yet, not a single example of the published Reg'lar Fellers or Dizzie Lizzie strips that Carlson ghosted is included (there is a single piece of unpublished Carlson art of the Reg'lar Fellers gang included). Similarly, the text dispenses with this part of Carlson's career in a few sentences.

While these comics are minor to a study of the history of the American newspaper comic strip, they are absolutely central to a meaningful study on George Carlson's work. Dizzie Lizzie is a bridge between Carlson's early experimental comics and the fully developed zany Jingle Jangle stories.  It's difficult to understand why Fantagraphics -- a premier comics publisher --  failed to make this book a more robustly comics collection.

The list of vital omissions from this collection goes on, like a Carlson-drawn scroll unrolling from the hands, down the legs and onto the floor to say, "where are the many boxed book sets Carlson created, the jaw-dropping 1913 Life cover with Santa Claus, the 2-page spread that offers a gallery of all of Carlson's covers for John Martin's Book in chronological order, an example of Carlson's long-running work for the Girl Scouts' American Girl magazine, the published 1940s dust-jacket art for major publishers, examples of the original art for the Jingle Jangle stories, and the Gone With the Wind cover (perhaps Carlson's most famous work, and one that Yezbick wrote about with great insight and eloquence in his 2007 essay)?" One supposes that the dust-jackets, including Gone With The Wind were excluded due to legal issues, however no explanation for this conspicuous absence is provided.

An example of the pristine art restoration in PERFECT NONSENSE. (JOHN MARTIN'S BOOK, September 1927)
An example of the pristine art restoration in PERFECT NONSENSE. (JOHN MARTIN'S BOOK, September 1927)

The material that is offered, however, is masterfully restored and certainly entertaining -- and deserves all the moon-sprinkled kudos in the world for this. In particular, the book’s pristine Jingle Jangle stories are recreated so well that even for someone familiar with these stories from their original, muddy publications, they have such newly minted brilliance, it is as if one is coming to them for the first time. The original colors are maintained as printed, but the art is cleaned and brightened up. The pages are presented slightly larger than published, which helps Carlson's compressed pages (and the reader) breathe. These stories have never looked – or read -- better.

An example of the crisp restoration and reproduction of Carlson's comics in PERFECT NONSENSE (from JINGLE JANGLE COMICS #1, February 1942)
An example of the crisp restoration and reproduction of Carlson's comics in PERFECT NONSENSE (from JINGLE JANGLE COMICS #1, February 1942)

Among the many tasty surprises to be found in Perfect Nonsense are a small collection of original dust-jacket roughs for 1930s Macmillan novels that are different from (and one could argue better than) the published versions, art for a riverboat gambler board game, and a few tantalizing illustrations from what Yezbick calls “proto graphic novels,” based on Alice in Wonderland. All of these rare items, and more, are from comics historian and collector George Hagenauer. I asked George about how he came by such a treasure trove, and how it found its way into Perfect Nonsense:

“I was helping a member of the family who was in crisis find a good home for the collection, which was not everything. Carlson’s wife years ago had sold off the Jingle Jangle art. There also seem to be other lots about, for example a friend has a set of Alec in Fumbleland Sunday page format stats.  Early in the process of helping find the material a new home, I ran into Dan Yezbick and got him copies of a lot of material he needed.  He also bought a lot of material also from the family member to fill in some of the gaps in his files. The amount of material Dan has is amazing as he has been pursuing Carlson for a long time. My guess is the bulk of the material in the book comes from his collection. In the process, I ended up with a few things, but a significant portion of the collection is now archived at George Washington University in St Louis.”
(George Hagenauer, in an email to Paul Tumey)

An elaborate illustration by George Carlson from his unpublished children's book manuscript, ALEC IN FUMBLELAND.
An elaborate illustration by George Carlson from his unpublished children's book manuscript, ALEC IN FUMBLELAND.

An intriguing example from the unpublished Alec in Fumbleland Sunday newspaper comic proofs that Hagenauer mentions is reproduced in Perfect Nonsense.  It turns out that Carlson also created two illustrated children’s books, based on the Alec concept (there were also two short Alec comic book stories published, in Puzzle-Fun Comics #1 and #2). George Hagenauer, in an email, shed some light on this exciting find:

“They are novels with illustrations -- rather surreal boy’s adventure books similar to the Alec and Jingle Jangle stories.  If Carlson had lived until the psychedelic era they probably would have made it into print.  For these, and a number of other unpublished projects I did not supply a lot of scans, because the rights and manuscripts are still held by the family and there is a need to figure out what is to be done with them. While there are two manuscripts, I am not sure there are two novels as they are very similar. They were rejected by various publishers and I think Carlson did some rewrites to create the second book. “
(George Hagenauer, in an email to Paul Tumey)

Perhaps the Alec book(s), and more volumes of Carlson’s art, comics, puzzles, and games will someday be published. One certainly hopes so.

Daniel Yezbick and Fantagraphics have accomplished the worthwhile and seemingly impossible task of creating a considerably more complete understanding of the life and work of the modest, quiet genius that was George Carlson. While not without serious flaws, this big beautiful book goes a long way towards fleshing out, and calling attention to the career of an under-appreciated twentieth century master cartoonist, illustrator, sequential graphic storyteller, puzzle-maker, and game designer.

A 34-page PDF excerpt from Perfect Nonsense, as well as a video flip-through can be found at Fantagraphic's website, here.

Examples of George Carlson's early magazine cartoons and his newspaper comics can be found in the Comics Journal articles "Figuring Out George Carlson," Part 1 and Part 2.

Proof that there is enough fine Carlson work to fill several volumes, a PDF of a gorgeous booklet designed and illustrated by George Carlson for John Martin's House in 1920 to advertise Remington typewriters can be found here.